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CPG stands for Consumer Packaged Goods, referring to low-cost, quickly sold products like food, beverages, toiletries, and other consumables. These frequently purchased, branded items are staples for consumers.

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Customer-Centred Innovation Eitan Markus

Catalyst for Impact is a service design and strategic innovation consultancy that partners and collaborates with organizations on their most strategic initiatives to create meaningful change through strategic, customer-led innovation and the design of more human experiences.

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