CPG stands for Consumer Packaged Goods, referring to low-cost, quickly sold products like food, beverages, toiletries, and other consumables. These frequently purchased, branded items are staples for consumers.
Brand Development
Hiring an eQuo Brand Development consultant can help create:
- Create a unique and memorable brand identity for your business including the name, logo and the visual elements that represent the company’s values, vision and purpose.
- Improve existing brand identity, messaging and overall market position.
- Help define the business's brand strategy including messaging, target audience and key differentiators, ensuring alignment and consistency across the organization.
- Develop marketing and communications strategies that are aligned with their brand messaging and identity and achieve better results in the marketplace.
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