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CPG stands for Consumer Packaged Goods, referring to low-cost, quickly sold products like food, beverages, toiletries, and other consumables. These frequently purchased, branded items are staples for consumers.

Bruush Electric Toothbrush with brush head refill subscription

We all (should) brush our teeth twice a day, every day. We strive to make brüushing something to look forward to, rather than making it seem like a chore. Our high-performance, design-forward toothbrush is complemented by new seasonal colours, a vibrant brand personality, and exciting collaborations


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